Site Marketing
Internet ventures rely on sustainable traffic to achieve success and longevity. Search Engine Optimization (SEO) is one of the most cost effective and efficient forms of Internet marketing to increase traffic. Over 80% of initial website visits originate from search engines, and the majority (60%+) of all people that perform a search on Google, Yahoo or MSN prefer to click on free organic (SEO) listings, as opposed to the paid sponsor listings. Such trends yield obvious opportunities to drive highly qualified search traffic to your website for a higher ROI and lower cost compared to Paid Search Engine Marketing (SEM). Let UVision help you design and implement site marketing strategies to take advantage of potential new traffic, new opportunities or new sales.
Business Challenges
- Lack of insight into competition and targeted internet marketing
- Weak traffic or nonsustaining traffic levels
- Weak search results rankings on keywords for website
UVision Delivers
- Ethical and accountable approach to internet marketing via custom tailored "engagements"
- Extensive research into client's businesses and markets yielding tuned strategies
- Coordination and communication with all technical and administrative aspects of the SEO campaign
- Keyword & Market Research across many vertical and horizontal market segments to identify target keywords in demand and yielding highest revenues
- Recommendations for website copy / content & Information Architecture (IA) plans
- Best Practices for HTTP protocols, HTML validation, URL structures, page titles and more
- Inbound-Link Building & Directory Submissions to create higher search rankings and more inbound traffic potential
- Performance Benchmarking and Reporting Tools to track KPI's from baseline forward for the campaign engagemen
Resulting Value
- More qualified leads and potential clients
- More opportunities to make an impression on a potential customer
- Higher, measurable ROI


